Government agencies and entities require an in-depth understanding of organizational structures and characteristics.  Primary Point has successfully executed projects including:

  • Branding analysis for a large F100 client providing outsourcing services to government entities.
  • Telephone inquiry into targets to identify and interview those individuals with in-depth knowledge of their firm's public sector line of business and market information.
  • Interviews with mid and senior executive level contacts responsible for the implementation and execution of large-scale information technology projects within their organization. Director/Manager of Application Development; Director/Manager of Tech Strategy.
  • Research into how public sector organizations including state & municipal law enforcement, corrections, and transportation authorities are using and planning to use Video Content Management and Delivery systems. Relevant operational and IT decision-makers were interviewed. Specific data points included: System architecture and deployment, Capability gaps, Future planning, Third-party services, Vendor selection and evaluation criteria, Decision-making influences.

describe the image

Primary Point (PPI) is a full service B2B market research and sales intelligence provider that will help you select the best research methodology and data collection technique to match your research needs and budget.